re: La Raza Cultural Days

Dear Public Service Director: The University of California, Davis, would appreciate public service announcements on your broadcast station concerning the upcoming La Raza Cultural Days program. The following announcement is :15 in duration. Come to the 28th annual La Raza Cultural Days celebration at UC Davis taking place Saturday, May 3, through Thursday, May 8. Dance, live music, theater, special foods, and a car exhibit will be offered throughout the week. For more information, call (916) 752-4936. The following announcement is :30 in duration. Attend the 28th annual La Raza Cultural Days celebration at UC Davis. The weeklong event begins on Saturday, May 3, and runs through Thursday, May 8. The cultural days will kick off with the annual Tardeada festival on Saturday, May 3, on the A Street field. Activities during the Tardeada will include a car exhibit, health fair, live music, dance, theater performances and special foods. Among the highlights of the week will be Danzantes del Alma dance performances, a reception for Edward James Olmos, and a film festival. For more information, call (916) 752-4936. The PSA should be discontinued Friday, May 9. Thank you for your assistance. ###

Media Resources

Susanne Rockwell, Web and new media editor, (530) 752-2542, sgrockwell@ucdavis.edu